Intro
In today's hyper-competitive digital era, the importance of stunning graphics that captivate the audience's attention is immense. Appealing visual content and catchy graphics made using various filters, font types, sizes, and Color palettes, hold the audience's attention more than anything else and significantly boost your marketing efforts.
Creating stunning graphics may seem easier for individuals with a graphic design degree or expertise. Still, non-designers can also excel in this field by utilizing the appropriate graphic design tools. With the right tool, anyone can produce impressive graphics and achieve their desired outcomes. For larger projects where you may feel uncertain about where to begin, you can even establish OKRs for the design team, providing a clear direction and framework for success.
If you are a beginner or a non-designer looking to take your marketing efforts to the next level using beautiful graphics and visuals, then this post is for you. Here we will discuss the top 7 graphic design tools non-designers can easily use.
The following tools help create stunning graphics to meet all your needs. Additionally, there are new AI tools available to assist you in creating impressive videos, infographics, and generative images. Some examples of these tools include Invideo AI for text to video generator, DALL-E for generative images, and Appy Pie for infographics. Another noteworthy advancement in this field is the generative AI development, which significantly enhances the capabilities and creative potential of these tools.
With the ever-evolving landscape of digital marketing, staying updated with the latest designing & digital marketing tools and technologies is crucial. The integration of AI in graphic design tools has revolutionized the way non-designers approach their creative projects. These AI-driven tools not only simplify the design process but also provide innovative solutions that were once only accessible to professional designers.
Whether you're creating social media posts, website graphics, GBP posts for local seo or marketing materials, leveraging these advanced tools can elevate your content and set you apart in the crowded digital space. Embrace these technologies to unlock new levels of creativity and efficiency in your graphic design endeavors.
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Best Graphic Design Tools for Non-Designers
1. Pixlr
Pixlr is a free image editor that works both as a browser-based platform and an app. The tool helps you easily edit your pictures with various effects, overlays, and borders. It is an excellent alternative to Adobe or Photoshop and works well for beginners who only need occasional edits.
Key Features:
- Simple interface that is easy to use for non-designers.
- Seamless editing allows you to share your creative work with colleagues and other people.
- SaaS solution, usable directly from your browser, with Photoshop-like editing features.
- Two main products, Pixlr X and Pixlr E, aimed at advanced and beginner graphic designers.
- Supports multiple image formats, including JPEG, PNG, PSD, WebP, etc.
- Access to several pre-defined templates to completely transform the source of your picture.
Pros:
- Upload, edit, and download Photoshop (PSD) files.
- Ability to upload your own fonts.
- Features a tool to remove backgrounds.
Cons:
- Limited options for text editing.
2. Ecomtent
Ecomtent is an ecommerce focused AI tool to help you AI Generate infographics in one click. Tool also lets you generate lifestyle images, and optimized copy for ecommerce, and publish it directly to your ecommerce store.
Key Features:
- Simple interface that is easy to use for non-designers.
- Set up your brand guidelines for your products once, and then generate content in those guidelines at scale across all your products with AI updating the image and text for different SKUs
- Integration into Amazon, ebay, and other major ecommerce channels.
- SaaS solution, usable directly from your browser
- Generate lifestyle product images
- Generate optimized copy.
- Access to hundreds of templates
- Ability to upload your own fonts.
- Features a tool to remove backgrounds.
Pros:
- Enables you to achieve speed and scale in your ecommerce content generation
- AI optimized for SEO
- Direct integration for publishing on Amazon, eBay and other major ecommerce channels
Cons:
- Focused on ecommerce only
3. Piktochart
Piktochart is an excellent choice for people or non-designers interested in creating easy yet impressive infographics that are also sharable with others. The tool is designed to let you create infographics in a few quick steps, making it effortless for non-designers to design impressive and powerful infographics.
Key Features:
- Over 400 design templates.
- Easy-to-use tool for creating and sharing excellent visual content.
- Intuitive interface.
- A huge variety of icons and graphics to choose from.
- Allows easy organization of your infographics.
Pros:
- Wide variety of templates, fonts, and icons.
- Free version does not have watermarks, except on videos.
- Includes screen recording.
Cons:
- Sharing features may need some refinement and fine-tuning.
- Free version is not suitable for bulk editing use.
4. Stencil
Stencil is a great tool for non-designers specifically looking to engage their customers and prospects on social media. The platform helps people with non-design backgrounds easily create ad graphics, social media posts, and content marketing images to generate higher social engagement.
Key Features:
- Extensive library of royalty-free images and illustrations.
- Wide range of icons, templates, graphics, and Google Web Fonts.
- Automatically resizes the design to fit the optimal size for specified social media platforms.
- Super simple to use with an intuitive editing setup that avoids technical terms or graphic designer language.
- Built-in suggestions, use cases, and examples for ease of use.
Pros:
- Intuitive drag-and-drop interface.
- Customizable templates.
- Powerful editing tool.
Cons:
- UI may freeze at times.
- Limited number of templates compared to competitors.
5. Crello
Crello is a cloud-based graphic designing tool that allows you to create stunning images and videos without needing any degree or expertise in the field. It is a great option for creating banner images for social media platforms such as Facebook, Instagram, Twitter, etc.
Key Features:
- Immense collection of 30k+ (static and animated) graphic design templates.
- A vast collection of over 650k+ premium stock photos.
- We have advanced filters and categories for backgrounds.
- Tools for photo editing, video editing, audio editing, and logo animation.
- Specialized for logo creation.
Pros:
- Unique templates.
- Easy-to-use interface.
- Excellent import and export options.
Cons:
- Some functions are missing in the mobile app.
- Editing options are limited on mobile.
6. LogoGarden
LogoGarden is one of the best graphic design tools available for designing logos for your brand. The tool allows you to create professional-looking logos in just a few minutes. It also boasts a clean, intuitive user interface, making it one of the best logo design platforms available.
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Key Features:
- Drag and drop editor to move individual parts of your logo anywhere on the grid.
- Large icon library with over 30 categories of symbols.
- Unlimited revisions and downloads to let you make changes to the size, color, icon, and more.
Pros:
- Fast and very easy to use.
- Competitive pricing.
- Range of templates to help you build your logo.
Cons:
- Does not allow you to choose your design style.
- Limited functionalities compared to other similar tools.
7. BlueWillow.ai
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BlueWillow is a free, high-quality text to image generator similar to Midjourney or logicballs but with a pay-what-you-can model. The tool allows you to create almost any image and style by typing a few words describing the image. This is a great way for small businesses or sole proprietors to save on graphics costs.
Key Features:
- Simple text prompts generate 4 images within about a minute.
- Easily request variations on your favorite images.
- Advanced features include “outpainting” and “upscaling.”
- Completely free to use, with a subscription needed for some advanced features.
Pros:
- Very easy to use.
- Huge variety of high-quality images.
- Free to use.
Cons:
- Access requires joining Discord.
- Limited functionalities compared to similar tools.
- Easier to create general rather than very specific images.
8. InVideo AI
InVideo AI is a versatile tool for creating and editing videos with the power of artificial intelligence. It is designed for marketers, content creators, and businesses looking to streamline their video production process. The platform offers a wide range of features that allow users to create engaging videos with minimal effort.
Key Features:
- AI-Powered Video Editing: Automatically edit videos by entering prompts, with the AI generating scripts, selecting footage, and applying text and background music.
- SubtitleGeneration: In over 50 languages for videos, making content accessible to a global audience with the help of AI subtitle generator.
- Online Video Tools: Access a suite of tools including a video trimmer, online video editor, and AI text-to-speech for comprehensive video editing and production.
Pros:
- User-Friendly Interface: Easy to navigate and use, even for beginners.
- Time-Saving: Automates complex video editing tasks, reducing the time required for production.
- Versatile Applications: Suitable for a variety of use cases, from marketing and presentations to social media content.
- Global Reach: Multi-language support for subtitles and captions, enabling broader audience engagement.
Cons:
- Internet Dependence: Requires a stable internet connection for optimal performance.
- Learning Curve: Advanced features may require some time to learn and master.
Conclusion
A wide range of graphic design tools is available today, loaded with a variety of simple editing features that non-designers, designers, or beginners can use to create text and image-based graphics. If you are a non-designer looking for a graphic design tool to begin your marketing campaign, don't worry! The list compiled here consists of the top 7 tools that can help you create great designs.
These tools allow you to start creating impressive graphics right away without much hassle. The best part is that almost all of these tools have free versions available that beginner designers can take advantage of. So what are you waiting for? Get creative today!