Privacy Policy

Last updated: Oct 30, 2026 Ranktracker ltd. ("us", "we", or "our") operates the ranktracker.com website (the "Service").

This page informs you of our policies regarding the collection, use and disclosure of Personal Information when you use our Service.

We will not use or share your information with anyone except as described in this Privacy Policy.

We use your Personal Information for providing and improving the Service. By using the Service, you agree to the collection and use of information in accordance with this policy. Unless otherwise defined in this Privacy Policy, terms used in this Privacy Policy have the same meanings as in our Terms and Conditions, accessible at ranktracker.com

Information Collection And Use

While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you. Personally identifiable information ("Personal Information") may include, but is not limited to:

Name
Email address
Phone number
Billing details: our payment processor collects your payment details; we keep the last four digits of the card, the billing postcode and the payment notifications we receive
Sign-in records: IP address and time
Usage and support records, including live chat
Business-contact details for new sign-ups from public sources and data providers, such as job title and company
Data you add to the Service, including Google data you connect
Log Data

We collect information that your browser sends whenever you visit our Service ("Log Data"). This Log Data may include information such as your computer's Internet Protocol ("IP") address, browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages and other statistics.

Cookies

Cookies are files with small amount of data, which may include an anonymous unique identifier. Cookies are sent to your browser from a web site and stored on your computer's hard drive.

We use "cookies" to collect information. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

Service Providers

We may employ third party companies and individuals to facilitate our Service, to provide the Service on our behalf, to perform Service-related services or to assist us in analyzing how our Service is used

These third parties have access to your Personal Information only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.

Security

Our Service may contain links to other sites that are not operated by us. If you click on a third party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit.

We have no control over, and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Links To Other Sites

We have no control over, and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Children's Privacy

Our Service does not address anyone under the age of 18 ("Children").

We do not knowingly collect personally identifiable information from children under 18. If you are a parent or guardian and you are aware that your child has provided us with Personal Information, please contact us. If we discover that a child under 18 has provided us with Personal Information, we will delete such information from our servers immediately.

Compliance With Laws

We will disclose your Personal Information where required to do so by law or subpoena.

For the purpose of this Privacy Policy, we are a Data Controller of your personal information.

If you are from the European Economic Area (EEA), our legal basis for collecting and using your personal information, as described in this Privacy Policy, depends on the information we collect and the specific context in which we collect it. We may process your personal information because:

We need to perform a contract with you, such as when you use our services
You have given us permission to do so
The processing is in our legitimate interests and it's not overridden by your rights
For payment processing purposes
To comply with the law

If you are a resident of the European Economic Area (EEA), you have certain data protection rights. In certain circumstances, you have the following data protection rights:

The right to access, update or to delete the personal information we have on you
The right of rectification
The right to object
The right of restriction
The right to data portability
The right to withdraw consent

Please note that we may ask you to verify your identity before responding to such requests.

You have the right to complain to a Data Protection Authority about our collection and use of your personal information. For more information, please contact your local data protection authority in the European Economic Area (EEA).

"Do Not Sell My Personal Information" Notice for California consumers under California Consumer Privacy Act (CCPA)

Under the CCPA, California consumers have the right to:

Request that a business that collects a consumer's personal data disclose the categories and specific pieces of personal data that a business has collected about consumers.
Request that a business delete any personal data about the consumer that a business has collected.
Request that a business that sells a consumer's personal data, not sell the consumer's personal data.

Ranktracker Ltd will never sell your's personal data.

If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us.

Analytics

We use Google Tag Manager on our website and app to load Google Analytics 4 and advertising measurement tags. These set cookies and send your IP address, the pages you visit and events to those providers; Google describes its use of this data at policies.google.com/privacy. You can decline them in our cookie banner, install Google's opt-out browser add-on (tools.google.com/dlpage/gaoptout), or block them in your browser. Our live-chat widget loads on every page and sets its own cookies.

Google User Data Accessed Through Google API Services

Ranktracker is a SaaS platform for SEO professionals. To power our reporting features, you can choose to connect your own Google account so that Ranktracker can display data for the websites and properties you own or manage. This section explains how we access, use, store, share, and protect data we obtain from Google APIs ("Google user data"), and it applies in addition to the rest of this Privacy Policy.

What Google user data we access

We request read-only access, and only after you explicitly connect your Google account and grant consent on Google's OAuth consent screen. Depending on the integrations you enable, we access:

Google Search Console (https://www.googleapis.com/auth/webmasters.readonly): search-performance data for the verified sites you select, shown as Search Console reporting inside Ranktracker.
Google Analytics 4 (https://www.googleapis.com/auth/analytics.readonly): we use the Google Analytics Admin API to list the GA4 properties you own or manage, and the Google Analytics Data API (runReport) to retrieve only the metrics displayed on your dashboard - such as sessions, users, page views, engagement, bounce rate, and conversions - broken down by dimensions such as source / medium, channel group, page, landing page, country, device, and event.

Our access is strictly read-only: we never create, edit, or delete anything in your Google Search Console or Google Analytics accounts. If you sign in with Google, we also receive your name, email address and profile picture, which we use only to create your account and sign you in.

How we use Google user data

We use Google user data only to provide and improve the user-facing reporting, analytics and content features you request within Ranktracker - for example, displaying your Search Console and Google Analytics metrics in your dashboard. We do not use Google user data for advertising, and we do not use it to train, develop, or improve any artificial-intelligence or machine-learning models.

We do not sell or rent Google user data. We share it only with service providers that process it on our instructions to deliver the features you use, such as AI providers for our content features and search-data providers for keyword tracking. We do not transfer Google user data to others except as necessary to provide a feature you requested, to comply with applicable law, or in connection with a merger or acquisition (with prior notice to you). Google user data is never used or transferred for advertising, profiling, or any purpose unrelated to the features you use.

How we store and protect Google user data

Google user data and the associated OAuth tokens are stored encrypted and are linked only to your Ranktracker account. We limit access to the authorized systems and personnel needed to operate the Service, and we apply administrative, technical, and physical safeguards designed to protect this data.

Data retention and deletion

You can disconnect your Google account from Ranktracker at any time. When you disconnect an integration, delete your Ranktracker account, or revoke Ranktracker's access from your Google Account permissions page (https://myaccount.google.com/permissions), we promptly delete the related Google user data and stored OAuth tokens, except where we must retain limited records to comply with applicable law.

Limited Use

Ranktracker's use and transfer of information received from Google APIs to any other app will adhere to the Google API Services User Data Policy, including the Limited Use requirements.

Changes To This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, please contact us.